Social Media Content Design - Major #8513

Certificate of Achievement Program Map
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The program map below represents an efficient and effective course taking sequence for this program. Individual circumstances might require some changes to this path. It is always recommended that you meet with your pathway counselor to develop a personalized educational plan.


This certificate provides an inter-disciplinary approach to social media content creation featuring components of Graphic Communication, Photography, Business Administration, and Marketing.


Upon completion of the program, students will:
  1. 1. Develop social media for various platforms adhering to specification and design concepts. Assessment: critique of project work, portfolio review.
Effective Term: 2025 Spring Semester

Term 1

10 units

BA 52
Introduction to Entrepreneurship

3 units
Effective Term: 2025 Fall Semester
Develops an understanding of the complex tasks faced by individuals engaged in entrepreneurial activities. Identifies the methods for developing a business idea, the process of starting a business, how to acquire resources, and the key parts of a business plan. (A, CSU)

GRC 51
Storyboarding

1 unit
Effective Term: 2025 Spring Semester
This course involves pre-visualization for animation, video, web, and game production. Introduction to media-specific storyboarding processes and techniques. (A, CSU)

GRC 55
Social Media Design

3 units
Effective Term: 2025 Spring Semester
In this introductory course, students will create content for a branded identity. Students will use online-based software and/or smart device applications to create graphics, images, blog posts, and video for current Social Media platforms. (A, CSU)

PHOTO 14
Photography for Social Media

3 units
Effective Term: 2025 Spring Semester
This course explores the foundational principles of photography aimed at creating images for social media platforms. It emphasizes the development of visually compelling content tailored to meet the unique requirements of diverse online platforms and client preferences. Additionally, students will examine the cultural and ethical considerations inherent in contemporary online publishing practices. (A, CSU)

Term 2

9 units

BA 5
Workplace Communication

3 units
Effective Term: 2024 Spring Semester
This course provides instruction in professional workplace communication, including written, oral, and presentation fundamentals, with emphasis on organization, correctness, completeness, conciseness, and tone. (A, CSU)
Course Details:
      1. CSU Transfer Course

        GRC 27
        Digital Video Production

        3 units
        Effective Term: 2025 Spring Semester
        This course provides an Introduction to digital video production with emphasis on planning, storytelling, vocabulary, camera handling, lighting, sound, and working with professional editing software. Students complete short exercises and create video projects. (A, CSU, UC)

        MKTG 21
        Digital Marketing

        3 units
        Effective Term: 2025 Fall Semester
        Examines digital marketing as a strategic business tool. Explores the roles digital commerce and social media play in an integrated marketing campaign. Builds a foundational knowledge of how companies use social media platforms, metrics, search engine optimization, and research to improve brand awareness, customer service, product development, and quality control. (A, CSU)
        Total: 19 units